Branding is more than visuals. It's the emotional connection people build with your business at every touchpoint.

What’s it really like behind the scenes at Touchpoint?

UK-based intern Beth shares what she learned while working on Chosen Tweed. From logo challenges and three-day product shoots to the magic of team collaboration, purpose-driven design, and making a real-world impact.

Is your message inspiring action or causing confusion?

Discover how a clear brand message helped turn a small act of kindness into a movement that raised $400,000 and impacted over 10,000 lives. Learn five actionable tips to make your mission resonate and move people.

Quick-fix branding can feel like a shortcut, but it often leads to frustration, missed connections, and stalled growth.

In this behind-the-scenes look, we explore why meaningful, strategic branding matters and how investing in the right foundation can lead to lasting success.

Hiring the right branding agency can transform your mission into a movement, but choosing the wrong one can hold you back.

Ask these five critical questions to ensure you find a partner who truly understands your vision and delivers results.

Generic branding doesn’t inspire action, it gets overlooked.

Learn why mission-driven businesses can’t settle for “good enough”.

Your website should be the heartbeat of your mission, not a barrier to it.

Discover why most websites fail to connect and the five key steps to turn your website into a powerful platform for engagement, trust, and action.

Think branding is just a “nice-to-have”? Think again.

Learn how intentional branding delivers measurable ROI, and discover how CrossFit Fairmount’s rebrand sparked a 220% increase in conversions.

In a sea of competition, standing out isn’t about shouting louder… it’s about showing up authentically. These five strategies will help you connect with your audience, differentiate your mission, and make your brand impossible to forget.

Learn the five clear signs it’s time to rebrand and discover how aligning your brand with your mission can unlock new opportunities for connection and impact.

Want to know what makes up the heart and soul of an arcade with inclusivity at the core of its mission? Then you definitely want to check out this conversation with Aimee Rubin.