Dr. Lin Morel
Transforming pain into power with grace, grit, and grounded healing
About the Client
Dr. Lin Morel is a trauma recovery expert, spiritual counselor, and 5th-degree black belt who helps people transform pain into purpose. With a background in psychology, theology, and martial arts—and decades of lived experience—she guides clients through deep healing using her signature trauma management approach. Known for her intuitive presence and compassionate strength, Dr. Lin empowers others to rise above adversity and reclaim their joy.
Industry
Healing & Wellness · Coaching · Trauma Recovery
Project Scope
Brand Strategy & Identity Design
Website Design & Development
Copywriting & Voice Refinement
Book & Course Landing Pages
Speaker One-Sheet Design
The Challenge
Dr. Lin had an impressive story, a lifetime of wisdom, and a rich library of services, books, and healing resources, but her brand lacked focus, clarity, and modern polish. She needed a professional online presence that reflected her depth while making it easy for visitors to navigate her offerings and take action.
The Outcome
We built a brand and website that feel as warm, wise, and transformative as Dr. Lin herself. From the grounded visuals to the approachable yet powerful messaging, every piece of the site was crafted to reflect her holistic healing philosophy. With an upgraded speaker one-sheet, clearer service structure, and a compelling homepage that invites people into their healing journey, Dr. Lin now has a digital presence that matches her remarkable legacy and sets her up for continued impact.
“
Jake is a master at uncovering the secret sauce that makes you stand out in your industry. Touchpoint Design up-leveled my brand and website. Best of all, he brought forward a better than I could imagine product. I highly recommend him to anyone that wants to stand out in the crowd.
Dr. Lin Morel - CEO & Founder
